Markup Calculator
Find the selling price from cost and markup, or the markup from cost and price.
Enter your values to see the result.
Continue your work
- Profit Margin Calculator — Work from price and cost.
- Sales Tax Calculator — Add tax to the price.
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Clear instructions
Find steps, examples and limitations below.
Use online
Open the tool in a supported web browser.
Free to use
No sign-up required. Tool-specific limits may apply.
How to use the Markup Calculator
Find the selling price from cost and markup, or the markup from cost and price.
- 1 Choose whether to find the selling price or the markup.
- 2 Enter the cost and the markup or selling price.
- 3 Read the result, profit and margin.
Example and practical tips
A cost of 40 with a 50% markup gives a price of 60, a profit of 20 and a margin of 33.3%.
Frequently asked questions
What is the difference between markup and margin?
Markup is profit as a share of cost; margin is profit as a share of price. A 50% markup is a 33.3% margin.
Which should I use for pricing?
Either works if you are consistent; retailers often talk in margins and suppliers in markups.
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